Thrive Market Packaging

As a junior package designer, I assisted with the layout, edits/adjustments and production artwork for various Thrive Market products.
Create/adjust package designs following Thrive Market brand guidelines and provide consistency between SKUs. I made edits from key stakeholders and updated designs according including nutrition facts, copy and iconography. It is very detail orientated.
Within my role at Thrive Market, I increased my knowledge of production artwork, attention to detail and design systems within CPG. The Thrive Market guidelines are integral to their success and consumer engagement.

This work was supported by the design team which includes:

Creative Direction: Elise Crevier
Art Direction: Savannah McAnally
Other Designers: Anat-Erez Fellner, Kellie O’Hara, Julie Tran, Savannah McAnally

Changing the packaging size for several nut and fruit SKUs. After base files for three different size bags were created in each color scheme, the individual items for each product were added: names, nutrition facts and barcodes etc.

Production Design Work

Various Packaging Edits

Editing front and back of packaging layouts including summaries, value icons, nutrition facts and/or distribution info. All content must follow brand guidelines while fitting into size constraints of the packaging. Items included food products, supplements and home products.